Marketing Strategy & Advisory
A clear, practical plan before you spend another dollar.
We look at the whole picture, then tell you what to do next.
Most business owners come to us after trying a few things (an agency, ads, a new website, social media) without a clear sense of what's working. We start by reviewing everything, then give you a prioritized plan you can act on with us, with your team, or on your own.
What a strategy engagement covers:
- Review of your website, Google Business Profile, ads, and tracking
- Where your leads and customers are actually coming from
- What's wasting time or budget
- The few moves most likely to grow the business, in order
- Whether to do it yourself, train your team, or have us execute
Marketing Audit
A candid review of your current marketing, spend, and results.
Growth Plan
A prioritized, budget-aware roadmap for the next few months.
Ongoing Advisory
Regular check-ins to review results, adjust the plan, and keep vendors and staff on track.
Common questions
Do I have to sign up for ongoing services after the strategy work?
No. Many clients take the plan and carry it out themselves or with their own team. If you'd like help executing, we'll scope that separately, based only on what the plan calls for.
What if the right answer is something you don't offer?
We'll tell you, and point you toward the right kind of help. Our job is to give you the right recommendation, not a bigger invoice.
Can my team do the work instead of you?
Yes. We can train your team, including hands-on AI training at $150/hour, and check in as they put the plan into action.
How do you measure whether marketing is working?
By calls, form submissions, booked jobs, and revenue, not likes or rankings alone. If tracking isn't set up yet, that's usually one of the first things we recommend.
Who is this a good fit for?
Owner-led local and service businesses that are spending on marketing, or about to, and want a clear answer on what to prioritize.
